EMAIL MARKETING
What is E-mail Marketing, How E-mail Marketing Works?
An Overview of Social E-mail Marketing
Some people would like you to believe that e-mail marketing will soon be obsolete. Many others would like you to believe that the new means of communication with friends and clients will soon be entirely social, obviating the need for e-mail marketing.
While social marketing sites like Twitter, LinkedIn and, Facebook, are fantastic ways to stay in touch with your audience, we still need to put a strong emphasis on effective e-mail marketing.
If given the chance, 64 percent of consumers who are active on the Internet prefer promotional interaction from retailers, according to the ForeSee.com outcomes report on social media.
There have also been several experiments and reports that show that e-mail marketing still has considerably greater conversion rates than any other type of client communication, including many social media, when selling things to consumers.
What is E-mail Marketing
E-mail marketing refers to the art of making money by your email list. You can make money with email marketing even if there is no fixed blog. Your prospects will respond to your offers of value if they recognize you as an expert in their niche.
People will visit your website, learn some information, then move on to the next site. But, if you have their email address, you can send them emails again and again. You can offer them information or offers that may interest them.
What Are The Basics Of E-mail Marketing
The Basics
These emails are the contact information of visitors who come to your site who are looking for specific information on your niche topic.
To build a list, you will need to have an email autoresponder set up. The most common autoresponders in the market is:
-Get response (www.getresponse.com)
It is compulsory for anyone who wishes to start an online business to get an autoresponder account. This will be used to manage your subscribers and mass email, your list with offers and information of interest.
Once you have an autoresponder account set up, you’ll have to set up a business system for collecting leads or subscribers.
Now, with an email list, not only can you continuously build rapport with your subscribers, you can also offer them products of interest.
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